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Retail Edge


Are you asking for it? PDF Print
Retail Edge
Written by The Penn Ton   
ImageIf not, you should be!
Retail expert Bob Janet explains that if you’re not actively “asking for the sale,” you’re missing out on a signifi cant revenue stream.
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How happy are you with... PDF Print
Retail Edge
Written by The Penn Ton   
ImageHow happy are you with your Internet presence?
Each year, retail expert Rick Segel posts a retail survey on his website. This year, several of the questions focused on the Internet, and how retailers feel about whether or not it’s working for them. Here, Segel gives his thoughts on the results.
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That “crazy” lady PDF Print
Retail Edge
Written by The Penn Ton   
Imagewith the return
Ah, the dreaded “return”—one of the joys of the holiday season.  So what do you do when a customer tells you that you ruined their holiday? As Doug Fleener explains, it’s simple: you do the right thing.
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15 ways to not suck PDF Print
Retail Edge
Written by The Penn Ton   
Imageas a store manager
What’s the formula for being, or hiring, a great manager? Rick Segel thinks he has it—and he’s nice enough to share these 15 tips with YOU!
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Valentine’s Day advice? PDF Print
Retail Edge
Written by The Penn Ton   
ImageLooking for some last-minute Valentine’s Day advice? Look no further!
Representing two very successful erotic retail chains—Peekay and Fairvilla— Phyllis Heppenstall and Debra Peterson offer their advice on how retailers can make the most of their Valentine’s Day shoppers.
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She’ll never wear this ... PDF Print
Retail Edge
Written by The Penn Ton   
Imageor will she?
It’s the holiday of love, romance ... and high expectations.  Will he hit the jackpot or bust?  For thousands of men and women, lingerie and other erotic products are a huge part of the Valentine’s Day festivities.  Here’s how store owners can help steer their less-than-confident customers in the right direction.
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Does your store feature PDF Print
Retail Edge
Written by The Penn Ton   
clerks, or sales professionals?
ImageSales growth expert Bob Janet discusses the difference between a clerk and a sales professional, and why understanding the difference can translate into sales
success for your store. 
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Back to Basics: PDF Print
Retail Edge
Written by The Penn Ton   
ImageSeven tips on how to “buy smart” from a STOREROTICA Smart Session panelist.
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Hot for Teacher PDF Print
Retail Edge
Written by The Penn Ton   
ImageWhen retailers want to do more than just sell product, sexuality health educators—like STOREROTICA AWARDS hostess Megan Andelloux—can transform a mild mannerd “sex-shop” into an open forum with a lust for learning.
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We don't need no stinkin' advisors! PDF Print
Retail Edge
Written by The Penn Ton   
ImageOr on second thought, maybe we do
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Spencer's Gifts PDF Print
Retail Edge
Written by The Penn Ton   
ImageIs Spencer's Gifts Really Your Enemy?
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Red Spaghetti PDF Print
Retail Edge
Written by Store Powner   
ImageTattoos, fresh coffee, marriage counseling — oh ya, and don’t forget the erotic products!
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